Ratings Box: What's Hot/What's Not (Mediaweek.com)

Dec 16, 2004 12:00 a.m. - Yahoo! News: Entertainment - Industry

Mediaweek.com - The premiere of made-for Single Santa Seeks Mrs. Claus on Hallmark Channel, the home of feel-good storytelling, averaged a 3.0 household rating on Saturday, Dec. 11, ranking in the top 10 among all ad-supported cable networks in every key demographic category (both in ratings and impressions). Of note was a second-place ranking in household rating and women 25-54. On the day Single Santa Seeks Mrs. Claus aired, Hallmark Channel perked up to a 1.1 household rating from sign-on to sign-off -- its second highest rated day ever. For the week, Hallmark reached a new ratings zenith with a 0. ...

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